Selasa, 13 April 2010

How to Explain SEO to Clients

Among all the complexity, research, knowledge and creativity encompassed in the envisioning, development and application of a search engine optimization or SEO strategy, it is, in reality, a very simple and basic principle.


1. Keep it simple when selling or explaining search engine optimization to a potential client: In fact, the more simple you keep it for your clients, the more knowledgeable you appear, as complete mastery of a topic allows you to simplify it, identifying and transmitting only the vital elements within it that will make the sell, leaving you with the technical aspects.

2. Use the thirty second rule: A good rule to apply when explaining search engine optimization to a person who has no knowledge whatsoever about it is to employ the thirty seconds rule. This is, any explanation you give should take thirty seconds and be absolutely clear and understood.

3. Know your client. In order to be so accurate, you must know and understand your client, its interests and its necessities thoroughly, otherwise you will not be able to present the idea in terms that can be understood and are important for you to close the sale. If talking to a marketing person, talk in terms of strategy; if talking to a finance person, talk in terms of money, costs and savings.

4. Break it down to basic bullet points when explaining SEO:

* Why search engine optimization should begin with the website's design?. Some SEO requirements call for compromises on the website's structure and building, like templates and CMS system choice, thus, it is easier to establish this from the beginning.
* What is duplicate content?. Equal or similar copies are duplicates. Every page is scanned by search engines to confirm the content in it is relevant and unique, if one page is equal to another in many aspects, one of them is discarded.
* What do search engines do to duplicate content?. Search engines strive to simplify their clients lives, so, they choose one version of each content to list it under their results for that search, the rest is discarded.
* Why care for link building?. Links are points in popularity. The more points, the higher you get, the higher you get, the more you are viewed and visited, the more you are viewed and visited, the more you sell.
* What links are good links?. Good links are relevant links. Relevant in relation to how much they complement your products and services and in relation to their status on search engines.
* How is search engine optimization a strategic move?. SEO guides you in marketing your website and deciding what quality content works for you. It knows how to effectively present you in the virtual world, how to connect you productively and where to get you valuable links.

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How to Evaluate a Residual Income Opportunity

In choosing a residual income opportunity, you should be aware of certain guidelines or questions you'll need to answer that will make you more confident in your decision to join. Your trust needs to be at a high level before you join. Be aware that any company can change its business or go out of business at any time, so building your own business might be your most reliable alternative.


1. Know who is at the core of the business, the founder and the present owners. What are their reputations and successes to this point? Have you seen any of their other programs that they promote or are associated with?

2. Determine the dollar cost to enter this business. What happens if your not successful right from the start? Are there any guarantees? How much do you stand to lose if it doesn't work out?

3. Know the product being promoted and your role with it. You should be proud of the product or service, since it will test your own beliefs, if you start hearing complaints.

4. Find out how and when you get paid. If you join, you should expect to earn relatively very quickly and within the month even after investing less than $100. You should be in profit or close to it, very soon. Only invest what you can afford to lose. There should be multiple ways to increase your earnings.

5. If it is residual income, then you might be contributing each month as well to cover your costs in the program. Are you earning enough to cover your costs? If you don't have to contribute each month are you seeing progress each month?

6. Enter into these residual income opportunities knowing how much time and money you have at stake and don't hang on if you are not getting the results you anticipate with the work you put into it.

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How to Effectively Track and Accomplish Your Goals

When it comes to accomplishing goals, one thing that many people tend to neglect is that goals must be consistently tracked and reviewed. This article points out the importance of tracking your goals and suggests four different approaches for how to effectively track your goals, according to the different nature of the goal itself. Main thing you can take away from this article is that no matter what type of goals you set, you should always find something to track your progress.


1. Effectively track your goals. One of the most common reasons that people don't get to accomplish their goals is that we tend to get distracted, and we lose track of important things that need to be done consistently in order to move forward towards our goals. Maybe you have set a perfectly achievable goal and planned every detailed step, but without effectively tracking your goal and knowing your progress, most certainly you will get discouraged when the first obstacle gets in the way and end up giving up on your goal eventually.

2. Discipline yourself to keep on track to really achieve any goal that is worthwhile until it's accomplished. There are several ways to effectively track your goals.

3. Review your goals regularly, preferably daily

* Keep yourself constantly reminded of your goals by reviewing them at a specific time each day. It can be in the morning, first thing after you get out of the bed. It can be at night just before you go to sleep. Write down all your goals in a notebook, or store them in a computer software. When you review them, envision how accomplishing that goal will make you feel.
* Check your current progress, understand what you did to move it forward, find out what else you still need to do. By doing this regularly, you train your mind to become alert to things that are related to your goals, and gradually your mind will automatically guide you to do whatever needed to achieve them.


4. Break down a goal into actionable steps

* Many people tend to easily get overwhelmed by all the things they need to do to accomplish a goal. The trick is to break down a bigger goal into smaller actionable steps. For example, say your goal is to start your own business. There are many things you will need to do. But before spending too much time on thinking about how difficult or time consuming they will be, first break things down a bit. For instance, obviously first few steps towards your goal could be: decide an overall direction or business model, find a right product/service to sell, list requirements to make this product/service work, etc. If any of these steps still looks big, break it down further. Once you break it down to doable steps, all you need to focus on is just one small step. As long as you keep doing these small steps, the completion of the goal will take care of itself.

5. Break down a goal into quantifiable results

* Find a measurable aspect of your goal, and write it down as a number. For example, your goal could be to lose weight, then the number is your body weight. If you want to finish reading or studying a book, the number is the number of pages to read. If your goal is to save money for a dream vocation, the number is the amount of money you put in a bank account. As long as you know what this number is, you will always know your progress. All that's left is just to keep doing things that help you move that number closer to your goal's end result, and stop doing what doesn't change the number.

6. Track a goal by the amount of time you spend on it

* There are certain kind of goals that can't be easily broken down to definitive steps. It is often difficult to find any obvious measurable aspects for their end result. They can be goals, such as, stay in shape, have a peaceful mind, become more fluent in a foreign language, etc. For this type of goals, you can try tracking the amount of time you spend on doing things required by them. For instance, to stay in shape, track how many hours you work out per week. For having a peaceful mind, track how much time you spend meditating, or doing yoga per day. For becoming fluent in a foreign language, track how much time you spend practicing speaking the language per day. So on and so forth.

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How to Earn Allowance

Are you a kid, and just want to make a little money for yourself? Well here's how you can do it! Just follow this simple guide, and you will be on your way to pay day!


1. Ask nicely to get an allowance if or for some of the work you do.

2. Work out a budget plan and figure out how much they're going to pay you for each big chore you do, say $3 for car wash, $2 for the dishes, $4 for organizing rooms(individual rooms), or $5 for scrubbing tub, toilet, etc.

3. Work out on the first week how much you will get/earn, make sure you write down what you did in order to get the money.

4. Once you get the routine out, you will be on your way to pay day!

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How to Determine the Value of Bullion Gold Coins

If you are looking for a way to invest you money into something that’s reliable and a sound investment form, consider buying gold bullion coins. Different governments issue gold bullion coins and so there are many types of gold bullion coins that you can buy.

You can buy coins such as Canadian Maple Leaf, American Eagles, South African Krugerrands and China Panda Coins. The largest bullion coin to be minted is the Australian Gold Nugget. It has 99.9% pure gold and is available as a one kilogram coin. The three letter code set by The International Organization for Standardization (ISO) for gold bullion is XAU. Gold Bullion Coins are issued in the form of legal tender. When you check the coin’s face value, it is below the value of gold it holds. So, a gold bullion coin that is worth $50 can be higher in gold value, if the price of the gold rises above the price at which it is purchased. As someone interested in investing into Gold Bullion Coins, it is important for you to determine the value of the coin before investing into it.


1. Find Out Coin Weight. The value of the gold coin is based in its weight. The weight of the coin is indicated on its reverse side. Bullion gold coins are available in various weights. For example, if you look into the weight of the Canadian Maple Leaf, you can see it in the form of ¼ troy oz, ½ troy oz, 1/10 troy oz, 1/20 troy oz and 1 troy oz. Similarly gold bullion coins of various countries are available in different weight forms.

2. Find out Gold Spot Price. The spot price is the current market price of gold. This factor determines the price of the Gold Bullion Coin, as well as the price at which you sell the gold coin. You can check out sites such as Monex or NYMEX to learn about gold spot price. Mostly gold is sold in troy ounce, but you can also buy in grams. One troy ounce has 31.103 grams.

3. Determine the Coin Value. This is easy as you just have to multiply the gold coin price into the weight. This gives you price of the coin and you will know how much of cash you must have to buy the coin.

4. Find out the Coin Price. The actual value of the gold bullion coin is based on factors such as distribution charges, manufacturing costs, and commission to be given to dealer and so on. The actual value of gold on a particular day does not determine the bullion gold coin price. You will find the coin price to be higher than normal gold coins available in the market.

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How to Deal With Medical Condition Changes and Intermittant Fmla Leave

When intermittent FMLA leave circumstances change, you can ask for re-certification. In usual cases, re-certification can be done at 30 day intervals for non-chronic conditions and at 6 month intervals for chronic conditions. However, under certain circumstances, you can ask for FMLA certification before thirty days.



1. Check to see when people are taking their intermittent FMLA leave. If they usually took off one or two mornings a week per month. However, this summer, all of the sudden they have started to take off most Fridays and a few Mondays. This could be a re-certification trigger.

2. Ask if the medical circumstances behind the leave has changed. Department of Labor opinion letters have said that you can get a re-certification in fewer than 30 days where somebody has* requested an extension of the leave *where there are some changed circumstances *or the pattern is very different than it was when originally approved

3. If you doubt the credibility of their medical condition, if then you can ask for a re-certification

4. Give them 15 days to provide a re-certification of their "serious" medical condition

5. Make a decision on their intermittent FMLA leave status

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How to Count Out Change

Before calculators and before the computerized cash registers, people actually had to count out change by themselves. Counting backwards ensures the return of accurate change. It is also important to count this way in your own mind when someone is giving you change from a purchase. If you do not know how to give or receive change from a large bill, you will never be sure that you were given the correct amount, or if the other person might have made an error or tried to cheat you. It is not difficult to do, and there is quite an easy and accurate method of counting change out.



1. When the customer hands you a bill (i.e. $10.00), say to yourself what the purchase price is out of the bill (i.e. $5.22 out of $10.00).

2. Starting with pennies, count out enough change to get to the next coin or bill size.

* Example: $5.22 out of $10.00.
Counting out pennies: $5.23... $5.24... $5.25...
Counting out quarters: $5.50... $5.75... $6.00...

3. You will continue giving change for the $10.00 by next using dollar bills. "Counting out dollar bills:" $7.00... $8.00... $9.00... $10.00

4. If necessary, you will use the next bill size to continue giving change until you reach the bill amount.(i.e. if the bill amount was $5.22 and they gave you $20 to pay).

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How to Become a Currency Trader

Contrary to what most might think, being a currency trader doesn't mean you have to work in a bank or a financial center; you can actually work from your own home. With the ready availability of the Internet, many people are now venturing into trading currency from their own homes, making money during their spare time or even using it to generate full time income.



1. Find a reliable broker. As with any kind of trading, you will need to find a dependable and reliable broker who matches your needs and whom you are happy with. Before opening a live account with a broker, review their working history, and take note of important details such as the length of time they have been in operation. Also, observe their speed and accuracy in answering your questions in emails or phone calls, as this would indicate their level of dedication in ensuring that your needs are taken care of.


2. Get educated on forex (foreign exchange). Even if you have traded in other markets before, consider getting some education on the forex market as well, while brushing up on your knowledge on the other forms of trading. There is a wide variety of currency pairs available with each one having its own personality and behavior, so it would be best to know the different styles and methods of trading that work best with a certain currency pair.

3. Find a forex mentor who can assist you. While you want to get help and assistance from someone who has been greatly successful in trading, it is highly unlikely that you will find anyone who has never lost in a trade. Instead of seeking for perfection in a forex mentor, try to look for someone who closely matches the kind of style that you wish to trade with, and still has a good track record. This mentor can help in honing you to become a profitable forex trader yourself.

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How to Beat Your Economic Crisis

Lost your job? In finacial difficulty? The banks knocking on your front door or are you simply trying to get by in a time of hardship and despair? if you are looking ways to save money, cut back your expenses etc go no further!


1. Insurance. Everybody knows that insurance companies make a killing from charging high premiums on the every day middle-class person, whether it be your it be house,car,health (especially in Amerika) business insurance the premiums are just to high and are putting a lot of pressure and stree on people! Now with the economic downturn every company (including insurance companies) have to offer lower prices! Shop around, look up the price comparison websites and you will be amazed at the savings you can make!

2. When doing your shoping only do a shoping once a week! People don't recognize that when you do your food shoping a bit here and a bit there the prices you are being charged are astronomical! Do one big shoping for the week! Try it and compare your receipts! You will not be disappointed!

3. Saving on your electricity bill! This one is especially applicable to students! When leaving a room make sure everything is turned off and unplugged! what most people don't know is that when an electrical appliance is plugged in but not on it still uses electricity! Yes i know how you feel!Its called vampire electricity and contributes to 50% of the average persons electricity bill! Use enery-saving lightbulbs, a small investmentr at first but you will make this back very fast as some use as little as 30% of whta the traditional ligthbubls use!

4. Walk or cycle short journeys instead of siting in traffic burning expensive petrol! It is also nice to relax from the pressures of everyday life!

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How to Be a Millionaire

Regardless of where you go in the world, money is the basic universal measurement for being "rich", or becoming a millionaire. And it seems like everyone wants to be a millionaire these days.



1. Open a savings account! Having a savings account is one of the many ways where you can set your money up to work for you. Your initial deposit of money grows whether or not you make additional deposits by interest. Learn the different types of accounts, including accounts like IRAs.


2. Buy stocks! If you are gung-ho for individual stocks, you should buy stocks of the companies whose products and services you use or purchase. One of the best ways to invest in individual stocks is through an investment club; you may want to consider forming one with your friends.

3. Buy mutual funds. Mutual funds are really an investment of other investments. When you own a mutual fund, you actually own the securities (stocks, bonds, cash) within the mutual. With mutual funds, you are pooling your money with other investors and diversifying your investment.

4. Audition for game shows. Game shows earn their money by the audience, not the contestants.

5. Find a "system" that has been proven to make people become millionaires. The top five producers of millionaires today are: technology - internet marketing, direct marketing, home-based business, product distribution, and investments (stocks, bonds, real estate investment / development). Usually, the most stable and reliable forms of income would be from internet marketing, technology, and real estate, with internet marketing, and home based businesses requiring the least money to set up. Investments like real estate and stocks are usually quite risky and time consuming.

6. Find a mentor who has walked the walk and seek advice. Surround yourself with already-made millionaires. They can be found in several places, there's even a private online club where you can have a millionaire mentor personally show you how to make money in many areas online.

7. Win who wants to be a Millionare. If you don't know the answer to the question, just guess you have a 25% chance of getting it right, if you do know the answer, then say it.

8. Have Fun. When you become wealthy doing something you love, your life will be much better than if you were to do something you hate or dont care about. Make a smart decision.

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How to Avoid Unscrupulous Bad Credit Loan Brokers

A mortgage loan broker is a specialist in the field of mortgage lending and would surely be able to help you find a suitable lender to finance your home purchase. Aside from getting approved, a broker can assist in getting you the best possible rate despite your poor credit rating.



1. Avoid anything that appears to be an irresistible offer. A dishonest broker may trick you into signing up for the wrong mortgage loan by making a very tempting offer – one that’s hard to resist.


2. Watch out for instant approval. Watch out for brokers who guarantee your loan’s approval without going through the standard validation process. If a lender is willing to grant approval without first considering the risks, you have every reason to doubt the motive behind it.

3. Be careful with miscellaneous fees. If a certain broker demands upfront fees without showing you the actual Terms and Conditions of the loan, you might as well look for another broker.

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How to Become a Currency Trader

Contrary to what most might think, being a currency trader doesn't mean you have to work in a bank or a financial center; you can actually work from your own home. With the ready availability of the Internet, many people are now venturing into trading currency from their own homes, making money during their spare time or even using it to generate full time income.


1. Find a reliable broker. As with any kind of trading, you will need to find a dependable and reliable broker who matches your needs and whom you are happy with. Before opening a live account with a broker, review their working history, and take note of important details such as the length of time they have been in operation. Also, observe their speed and accuracy in answering your questions in emails or phone calls, as this would indicate their level of dedication in ensuring that your needs are taken care of.


2. Get educated on forex (foreign exchange). Even if you have traded in other markets before, consider getting some education on the forex market as well, while brushing up on your knowledge on the other forms of trading. There is a wide variety of currency pairs available with each one having its own personality and behavior, so it would be best to know the different styles and methods of trading that work best with a certain currency pair.

3. Find a forex mentor who can assist you. While you want to get help and assistance from someone who has been greatly successful in trading, it is highly unlikely that you will find anyone who has never lost in a trade. Instead of seeking for perfection in a forex mentor, try to look for someone who closely matches the kind of style that you wish to trade with, and still has a good track record. This mentor can help in honing you to become a profitable forex trader yourself.

www.wikihow.com

How to Be a Financial Planner

As a financial planner, you can work as a financial analyst and measure the economic performance of industries and companies, or you can work as a personal financial adviser and measure the financial needs of individuals who hire you. As a financial planner, you should expect to build your own customer base and you should be able to juggle multiple clients at a time. That makes strong interpersonal skills and organizational skills essential to complete the job. If you’re up to the task, here are steps you should take to be a financial planner.


1. Invest in a Formal Education.

* Earn a bachelor’s degree, which is a requirement for many firms that hire financial planners.
* You can obtain a degree in economics, statistics, accounting, business administration or finance to learn the information you need to be a financial planner.
* Expect to take courses that teach you about accounting procedures and policies, financial analysis methods and corporate budgeting.
* Continue your education and obtain a graduate degree. Handling the finances of someone else is a specialized field, and both firms and clients alike appreciate financial planners with a higher level of study.
* Consider a master’s degree in business administration or finance.
* Another option is to enroll in a program at your school that is designed for financial planning.
* Enroll in advanced courses that can help you learn bond valuation, options pricing and risk management. This may or may not be a required part of the curriculum, but it’s important information to know if you want to be a financial planner.


2. Obtain the Required Certifications and Licenses.

* Earn your license through the Financial Industry Regulatory Authority (FINRA), formerly known as NASD. Licensure is required to work in certain fields, such as securities. FINRA works with companies to help financial planners obtain the required licenses, so it’s not necessary to obtain this license before you get a job. However, licensure is necessary to succeed in the industry.
* Take an exam prep course recommended to help you study the areas of importance before taking the required tests.
* File the appropriate application with FINRA. If you work with a FINRA affiliated firm, file a Form U4. If you are with a non-FINRA member firm, submit a form U10 to FINRA Field Support Services. They’ll send you a confirmation form upon receipt of your paperwork.
* Schedule your exam through Pearson VUE or Prometric. Schedule your exam as far in advance as possible, as there are limited spaces available.
* Pass the two required exams. You’ll take both a national product exam and a state specific exam. You may take both exams in one day if you choose.
* Obtain certification through Certified Financial Planner Board of Standards. CFP certification is the gold standard to hold personal financial planners to a high standard of excellence.
* Meet the education requirements. To qualify for CFP certification, you need to complete a CFP Board-Registered education program, apply for challenge status or request a transcript review. The applicant must also have a bachelor’s degree in a field related to financial planning.
* Take and pass the CFP certification exam. Professionals administer this ten hour exam three days a year at about 50 U.S. locations. You might consider enrolling in review courses to help you pass this exam the first time you take it.
* Gain the experience required, which is three years of qualifying full-time work as a financial planner.
* Pass a background check and Candidate Fitness Standards. The Candidate Fitness Standards delineate conduct that can positively or negatively affect your certification chances. You must also disclose all litigation or agency proceedings and agree to the CFB Board Code of Ethics and Professional Responsibility and Financial Planning Practice Standards.
* Pay your certification fees.

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How to Calculate the Value of Scrap Gold

If you have any scrap gold, you can sell it, but for how much? Gold prices tend to rise along with worries of war or inflation[1] but before you bring gold jewelry, dental fillings, teeth, nuggets, and bars to a scrap gold dealer's counter (or send it off by mail) you should know exactly what it's worth. Most scrap gold dealers keep the calculation a secret. Here is their formula.


1. Separate your scrap gold into their various karat fineness (i.e. 10k, 14k or 18k). You may need a magnifying glass to see the number inscribed on the piece. If not, you may need to have the gold tested by a reputable dealer. There's also the possibility that some of the gold is actually just gold-plated, which a dealer would determine with certainty by using a chemical test.[2] If you're uncertain, read up on How to Tell if Gold Is Real.

2. Determine the gram weight of each group by using a gram scale. If you can only weigh by the ounce, convert to grams ).

3. Determine today's price of gold. You can find this on the Internet[3], [4] or in your local newspaper. Fine gold as of this writing is about $900.00 per troy ounce. (A troy ounce equals 31.1 grams. This never changes.) The price of gold fluctuates according to supply and demand.

4. Divide today's gold price by 31.1 to get today's gold price per gram.

5. Multiply by the fineness of the gold. For each group of gold, divide the karat by 24, then multiply that number by today's gold price per gram. For example, if you have 10KT gold and the current price of gold is $28.94 per gram ($900.00 / 31.1), then the price of your scrap gold is $28.94 x .4167 = $12.06 per gram.

* 10KT = 10/24 = .4167
* 14KT = 14/24 = .5833
* 18KT = 18/24 = .750

6. Multiply the price per gram by the weight in grams. If you have 10 grams of 10KT gold and you calculated the price at $12.06 per gram, then your scrap gold is worth 10 x $12.06 = $120.59.

Examples

* If you have 5.0 grams of 14KT scrap and gold is $900.00 today, then $900.00 divided by 31.1 equals $28.9389 multiplied by .5833 (14KT) equals $16.88 per gram. $16.88 multiplied by 5.0 grams equals $84.40.
* Now let's say you have 15.3 grams of 10KT gold scrap. $900 divided by 31.1 equals $28.9389 multiplied by .4167 (10KT) equals $12.06 per gram. $12.06 multiplied by 15.3 grams equals $184.52.

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